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Join us in supporting our blue family

ENGAGEMENT DIRECTOR

Overview

The Engagement Director is responsible for increasing brand awareness by planning and delivering the Bless The Badge Ministries (BTBM) engagement strategy, including related communication and marketing.

A great Engagement Director is someone who:

  • Serves as an active law enforcement officer or spouse of 5+ years
  • Has been married as a law enforcement couple for 5+ years 
  • Has a heart for improving and saving law enforcement marriages
  • Desires to energetically volunteer at least 20 hours per month 
  • Regularly engages with a network of Christian law enforcement supporters
  • Believes in the BTBM vision and mission
  • Relates to and demonstrates the BTBM values on a daily basis
  • Understands the value of each of our offerings
  • Exhibits strong executive presence and knows how to engage with audiences, no matter the size or platform
  • Stays active on platforms, publishes content consistently, and partners with influencers
  • Optimizes websites and social media through marketing techniques


The Engagement Director:

  • Effectively articulates the organization’s “1 minute vision statement”
  • Completes Tactical Relationship Training
  • Collaborates internally to develop and execute the BTBM engagement strategy, including communication and marketing
  • Tracks objectives, key results and metrics of strategic plans
  • Fosters community on social media platforms, pages and groups - Facebook, Instagram, X, etc
  • Designs, maintains and improves websites (BTBM and TRT)
  • Manages inventory of marketing materials, templates, graphics, videos, etc
  • Maintains branding and social media policies relative to colors, fonts, messaging, approvals, etc
  • Monitors feedback and escalates concerns to the Executive Directors
  • Represents the organization at other law enforcement related events
  • Brainstorms ideas and participates in ongoing continuous improvement
  • Maintains a positive image of the BTBM brand at all times
  • Follows social media and expense management policies
  • Under the direction of the Board of Directors, leads the Marketing committee
  • Attends regular Leadership Meetings


Volunteer with Us!

Interested in discussing a volunteer opportunity with us?  Complete our form and we'll be in touch! 

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501c3 ID # 83-2181949

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Join us for a once in a lifetime experience!

Our Bless The Badge Cruise & Conference is heading to ALASKA in 2025!  


It's an amazing opportunity to spend time with fellow officers, spouses, and supporters!

Learn More